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Pam Mackenzie joins C2 as Vice President of Strategic Planning and Implementation

Pam Mackenzie joins C2 as Vice President of Strategic Planning and Implementation

We’re excited to announce that Pam Mackenzie has joined the C2 team as Vice President of Strategic Planning and Implementation. Pam will lead corporate initiatives and implementation strategies that support C2’s continued growth. Most recently she served as SVP, Employee & Partner Engagement at Inntopia, a leading travel destination software company. She also served asRead more about Pam Mackenzie joins C2 as Vice President of Strategic Planning and Implementation[…]

B2B eCommerce Strategy – where do we start?

B2B eCommerce Strategy – where do we start?

Forrester states that by 2020, B2B eCommerce sales revenue will surpass $1 trillion dollars in the United States. For B2B organizations that want to retain and grow market share, an eCommerce strategy is no longer optional. While this understanding is gaining traction across organizations, the challenge becomes “Where do we start?” How does an organizationRead more about B2B eCommerce Strategy – where do we start?[…]